International Business, previously International Business and Management Studies, prepares you for a role in international management and a global environment. You will be trained in marketing, management and finance.
A large multinational wants to tap into a new market in Brazil. You give the management advice on marketing. Or a mobile phone manufacturer wants to relocate some of its production to Eastern Europe. You research the options and write a business plan.
As an international business manager you can advise on all sorts of business matters. Like communication, marketing, trade, sales or finance. You approach international business issues from various perspectives and resolve them.
